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Entrepreneurship courses for graduating students, recent graduates, PhD candidates, and recent PhD graduates

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Entrepreneurship courses for graduating students, recent graduates, PhD candidates, and recent PhD graduates
The course, delivered in a blended format, aims to provide participants with a comprehensive understanding of the entrepreneurial process, from defining the strategic vision to managing resources and risks, with particular attention to the integration of digital technologies and cybersecurity within corporate governance.

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Topics

Macroeconomic Scenarios and Change Management; Entrepreneurial Mindset and Risk Management; Business Planning and Financial Sustainability; Problem Solving and Decision Making; Corporate Sustainability and ESG Strategy; Innovation, Digitalization and Cybersecurity in Business Management; Leadership, Communication and Team Management; Marketing, Branding and Strategic Positioning; Basic Corporate Finance; Business Law and International Regulation; Operations & Supply Chain Management; Internationalization Strategies and Lean Management; HR and Industrial Relations; CyberMonopoly – Business Game on Business Management and Cybersecurity.

Target

Graduating students, recent graduates, PhD candidates, and recent PhD graduates.

Course structure

Module 1 - MACROECONOMIC SCENARIOS AND CHANGE MANAGEMENT
4 hours
  • Introduction to global macro-economic scenarios
  • The characteristics of the VUCA environment
  • Analysis of emerging trends and business opportunities
  • The role of innovation and change management.
Module 2 - ENTREPRENEURIAL MINDSET AND RISK MANAGEMENT
8 hours
  • Key features of entrepreneurial mindset and proactive leadership
  • Corporate risk detection and management
  • Agile methodology and Lean Startup for the market selection
  • Tools for validating business models and products/services
  • Adapting to market changes and managing uncertainty
Module 3 - BUSINESS PLANNING AND FINANCIAL SUSTAINABILITY
4 hours
  • Structure and key components of a business plan.
  • Financial planning: fixed costs, variable costs and the break-even point
  • Financial planning: fixed costs, variable costs and the break-even point
  • Pricing strategies and revenue models
  • Funding options: public funds, venture capital, business angels
  • Financial risk analysis and business sustainability
Module 4 - PROBLEM SOLVING AND DECISION MAKING
4 hours
  • An Introduction to Systems Thinking and Advanced Problem Solving
  • An Introduction to Systems Thinking and Advanced Problem Solving
  • Creative problem-solving techniques.
  • Decision making process in uncertain situations and without complete information.
Module 5 - CORPORATE SUSTAINABILITY AND ESG STRATEGY
4 hours
  • ESGs and sustainable business models
  • Circular economy strategies and green management
  • Sustainability planning and its impact on business performance
  • Strumenti di misurazione e integrazione della sostenibilità nei report aziendali
Module 6 - INNOVATION, DIGITALIZATION AND CYBERSECURITY IN BUSINESS MANAGEMENT
12 hours
  • Digitalization and optimisation of corporate processes
  • Business Analytics and use of data for the corporate strategy
  • AI and automation in the business processes
  • Cybersecurity: threats, vulnerabilities and defence strategies
  • GDPR and regulatory compliance on data protection
Module 7 - LEADERSHIP, COMMUNICATION AND TEAM MANAGEMENT
8 hours
  • Leadership styles and situational leadership development
  • Assertive communication and tools for constructive feedback
  • Negotiation and conflict management in business contexts
  • Team practices and management of organizational roles
Module 8 - MARKETING, BRANDING AND STRATEGIC POSITIONING
8 hours
  • Basics of marketing and market positioning analysis
  • Creating and managing a strong and distinctive brand identity
  • ESG, circular economy and sustainable marketing strategies
  • Customer experience and customer loyalty
Module 9 - BASIC CORPORATE FINANCE
4 hours
  • Corporate accounting: financial statements, balance sheet and profit and loss account
  • Analysis of investment decisions and cash management
  • Business financing: venture capital, private equity and crowdfunding
  • M&A: strategies and economic consequences
Module 10 - BUSINESS LAW AND INTERNATIONAL REGULATION
4 hours
  • An introduction to civil, company and administrative law
  • Company law in the European Union and at international level
  • Regulatory compliance: GDPR, cybersecurity and data protection
  • Fundamentals of Labour Law and Industrial Relations
Module 11 - OPERATIONS & SUPPLY CHAIN MANAGEMENT
4 hours
  • Foundations of Operations Management
  • Supply chain strategies and integrated logistics.
  • Automation and digitalisation in operational processes
  • Resource optimisation and lean management
Module 12 - INTERNATIONALIZATION STRATEGIES AND LEAN MANAGEMENT
4 hours
  • Strategies for entering international markets.
  • Adapting business models on a global scale
  • Lean Management: principles and applications
  • Case studies of companies that have implemented Lean and internationalisation strategies.
Module 13 - HUMAN RESOURCES AND INDUSTRIAL RELATIONS
8 hours
  •  Fundamentals of HR Management and Talent Acquisition
  • Regulations and compliance in industrial relations
  • Employee engagement strategies and organization development
  • Trade union relations
Module 14 - “CYBERMONOPOLY” – BUSINESS GAME ON BUSINESS MANAGEMENT AND CYBERSECURITY
4 hours
  • Strategic resource management
  • Protecting company data
  • Innovation and growth
Module 15 - BUSINESS GAME “CYBER SHARK TANK” – CYBERSECURITY EDITION
4 hours
  • Planning and setting up a start-up in the sector:
  • Business Planning and Market strategy
  • Communication and Leadership
  • Digital innovation and sustainability

Entrepreneurship course for graduating students, recent graduates, PhD candidates, and recent PhD graduates

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